To honor the seventy-year history of Simmons Foods and founder Bill Simmons, we created a collectible, smart toy called The Van. We based it on the original delivery Bill Simmons used in the company’s beginning.
At PriZm Packaging, our team created hundreds of these vans in an extensive process:
We researched premade die casts, but discovered that 3D-printing the vans would be more cost-effective. PriZm Packaging ordered premade wheels; however, every other part of the Van was custom-made in-house. Our team printed the body and a mold for a thermos-form clear plastic pull-down for the van windows.
We printed a two-piece 3D mold for the clam-shell packaging and designed graphic decals on the headlights and taillight.
We applied primer and painted the body and chassis.
After assembling all the pieces with heat sealing on four sides, we trimmed them using a custom metal cutting die and hydraulic press.